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If you’re like me, you slept through the Super Bowl because you were hung over all day from drinking the night before. This is an ad you didn’t see even if you stayed conscious during the game, supposedly because it was banned by Fox from the air. Come on, Fox hasn’t cared about airing complete and utter garbage since the first episode of Herman’s Head. There, I said it.

Whether or not it was a viral market stunt, the ad is disappointing to say the least. The spoof the ol’ gettin’ out of your limo with your naughty bits hanging out gag is, let’s be honest, a really old joke by the time Mad TV finds out about it. Sorry Fox, we’re still friends, you know I’m joking. wink wink no I’m not wink wink

The ad might have been funnier if they didn’t have a voice over guy repeating the word ‘beaver’ over and over during the spot. Though I guess if you’re the kind of person who explodes with laughter the first time you hear the word beaver, it’s going to keep being funny. Forever.

Beaver.

We’ll cover more ads later in the week. Or not, as my drinking schedule dictates.

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Cracked dot com has a great send up of 10 of the most demeaning infomercials to the average human intellect. Check them out here.

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Parrrr-taaay!!

Some marketing minds at the Dutch travel agency X-travel decided to try their hands at viral marketing with this gamble of a video.

In the clip, a plane comes dangerously close to crashing into hotels on the beach, then makes a water landing on the shore. The emergency slide opens and young kids ready to party slide down into the surf.

The idea sounds much more horrifying than the execution, and being that it is marketed outside of the U.S. they may not view this kind of imagery with the same negative emotions that other audiences might.

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Tasteful. Subtle. Classy. Elegant. The Credit Pimp

A commenter on this article reminded me not to forget about the Credit Pimp of Chicago’s own rival in the city of brotherly love, Philadelphia.

Unlike the old man who just walks the walk, the Credit Pimp of Philly actually uses the ‘p’ word to describe what he will do to your credit. No, he won’t smack it for withholding money from turning tricks, he’ll spend the amount a normal person would put away for a down payment on a house, and instead put it towards 3 flat screen LCD HD TVs in the backseat of your credit, along with a sub woofer that can vibrate the lumps out of mashed potatoes.

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Last week on, The Internet…

It’s strange to watch this spot for AOL where the company appears to ‘get’ the Internet. They do a nice play-up of the Tase-Me-Bro bro and the Leave-Brittany-Alone ‘bro’.

Of course the downside to this is that by the time this commercial was made, all the things mentioned were beaten to death in parody and otherwise. (I believe the Brittany lover accidentally wandered into a saloon in Montana and was actually beaten to death). And the Miss South Carolina bit is, by Internet standards, ancient. Just like AOL. Hey why don’t I dial up to my local BBS service and play me some Tradewars!

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