When life gives you writer’s block..uh..make lemonade

QuickTime link to the :30 commercial, which will pop in a new window.
1 MB.
The woman sat down in the restaurant
like a person who sits down wanting food
nothing was out of the ordinary
and it was a nice spring day and the birds sang
and no one suspected they were up to anything

Olive Garden continues to produce commercials with scripts written only seconds before the cameras are turned on. “Ok, we got some people in a restaurant, they are sitting down, the lights are on..now..uh oh.” Yep that’s right, you got no script. Let’s hack something together.

The delivery is just terrible -probably because the reactions they have don’t make sense for what they are saying- and this commercial is held together with masking tape and bailing wire. Hey Olive Garden, what high school playwright did you get to author this masterpiece?

The “punch lines” in the dialogue make one wonder if the script was poorly translated into English from Japanese and read verbatim. The woman laughs when her husband suggests they switch dishes. Then after the interlude her punch line is that they shouldn’t switch..they should share! I don’t think there’s a difference. Maybe that was the joke. Like: “I don’t want a Diet Coke..I’d LOVE a Diet Coke.”

Well guess I’ll go get a Diet Coke, this commercial has sold me.

QuickTime link to the :30 commercial, which will pop in a new window.
1 MB.
 
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