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Did you know Thomas Edison invented popcorn? |
Commercials before movies is worse than piracy, says The Movie Blog, which I found via digg.
Here is the writer-man’s all caps beef: ‘The theater industry is pulling in RECORD amounts of income from those commercials, and unlike TV (where we get a free show), WE GET NOTHING IN RETURN FOR OUR TIME SITTING THERE WHEN THE MOVIE IS SUPPOSED TO START.’
The Movie Blog goes on to shout: ‘I don’t mind theaters making money off me when I get a product, service or entertainment in return… but commercials playing at 7pm when you told me the movie would be starting is doing nothing but STEALING my time. You are taking from me without giving anything in return. HOW IS THIS DIFFERENT FROM ONLINE MOVIE PIRACY!?!?’
While ads before movies can be obnoxious, I don’t find them that obnoxious. While no one is really ’stealing’ your time, this could amount to false advertising when theaters claim a movie starts at one time, but delays the movie with ads. As long as the movie starts at the advertised time, the pre-game commercials would be no worse than the horrible slide show most theaters have running before hand.
I tend to sympathize with the theater chains, who don’t make a ton of money off the box office (that’s why they rape you at the concessions stand).
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