Checkers and the Story of the Rap Cat

  • Friday, April 13, 2007 at 7:08 pm //
  • By: Editor-in-Chief //
  • Category: Checkers, Regional
Quicktime link to the :30 spot, which will pop in a new window.
Somebody call Al Sharpton

Since the Checkers franchise is a regional chain, not everyone in America has the pleasure of knowing Rap Cat, the rappingest cat this side of the White Castle demilitarized zone line.

The “thing” about Checkers is that it has two drive thrus, so the current television campaign plays on this by imagining a beef between the left and right side drive thrus. The left side, with the white guy, always seems to beat the right side, with the black guy, which makes race-conscious middle America a little uneasy. And now the left side drive thru is co-opting the right side’s music with the corporate-shilling, no skills-having Rap Cat. Rap Cat was born sold out, people, just look at him, and listen to his over-produced rhymes that are in no way shape or form “phat”.

I do like this commercial, if just for it being so very stupid. The right side guy’s reaction to Rap Cat, as if to say, “somebody call Al Sharpton”, at least allows the commercial to par the hole.

Quicktime link to the :30 spot, which will pop in a new window.

2 Comments


  1. dude…. what the hell?! this is the best commercial ever!!


  2. ‘I do like this commercial, if just for it being so very stupid. The right side guy’s reaction to Rap Cat, as if to say, “somebody call Al Sharpton”, at least allows the commercial to par the hole.’

    I said I liked it

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