Sierra Mist Karate Commercials Super Bowl XLI Commercial

Here are three spots that I wouldn’t call the best of the Super Bowl, but were at least somewhat entertaining commercials.

First up is the other Sierra Mist commercial, taking place in a karate class. I like the beard-combover one much better, but this is still a funny addition to the family, like an adopted Puerto Rican cousin in a white bread Connecticut suburb. Sorry I’m running out of analogies here.

eTrade’s Finger Commercial Super Bowl XLI Commercial

I note this spot for eTrade chiefly for the “save Holland” line. The commercial illustrates (or in the final scene, implies) what you can do with a single finger.

I like how in these kind of commercials your boss / high priced financial broker is always the oldest, richest looking white man imaginable. I’ll tell you what that is. That’s racist. Racist like making fun of Puerto Ricans, that kind of racist.

Fed Ex Turkey Neck Super Bowl XLI Commercial

Uh. Anyway I will now review this final commercial from the leftover bin without mentioning Puerto Ricans at all.

Um. Talk about writer’s block. I was really relying on a Puerto Rican reference to get me through this one.

Anyway I like the concept of this last ad, it just didn’t have a real drop-dead funny moment that would have made it more memorable. I think part of the problem is the pacing of the commercial, when I watched it live it went by so fast it was hard to catch all of the references, especially with the three-shot.   I couldn’t tell “Ilene” was even leaning the first go-round.  Maybe cutting one out and sticking to medium close-ups might have made the comedic timing better.

¡Viva Puerto Rico!