The elusive Joan Cusack is cornered in her natural habitat

By request here’s the U.S. Cellular spot featuring Missus John Cusack herself, Joan Q. Sack. What seems to drive people mad about this spot is what the French call, this certain “I know what.” What it is is that Joan keeps saying “charge” over and over. She’s kind of like Christopher Walken in that she throws in extra syllables into words before never discovered by linguists, so you get a dangerously massive super-dense “charge” particle striking the hearing cortex of the brain over and over. And the hearing cortex is right next to the madness center.

I think most of the U.S. cellular spots are ok, I do not find Joan Cusack annoying. This specific spot could definitely rub someone the wrong way though, and has been banned as an interrogation tool in the ongoing war on terror.

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